1/28/2024 0 Comments Blippi cameramanThere are Blippi birthday party plates and decorations. Then there’s the dizzying array of Blippi official merchandise: dolls, books, action figures, bikes, T-shirts, a replica of his hat and glasses. John did not comment on Blippi’s ad revenue. The point is, the channel is potentially very lucrative. YouTube ad payouts vary widely based on multiple factors, but, based on a back-of-the-envelope calculation based on a range of YouTube rates from Social Blade, that volume of traffic could earn $100,000 to $1.6 million per month in ad revenue. The Blippi channels have a combined 7 billion views, and get around 400 million views per month, John said in his statement to BuzzFeed News. In addition to the main Blippi channel, which has almost 3.6 million subscribers, there is a Blippi Toys channel (mostly videos of Blippi with toy trucks or at a play gym, also over 3 million subscribers) and Spanish-dubbed Blippi (with almost 4.3 million subscribers). The Blippi empire - based in a production and distribution warehouse in Las Vegas - is vast. “His songs are really catchy and not to that point of annoyance.” “He uses places that the kids can relate to such as the supermarket, his home, parks etc…” said Michelle Davey, a parent who runs a parenting and lifestyle site Cockney in the Countryside. "My son is always asking to check if there's a new Blippi episode,” Joy Rumore, a tattoo artist living in Los Angeles, told BuzzFeed News. And while some may have seen Blippi throw the first pitch at a 2018 Arizona Diamondbacks game, they’ve almost certainly never heard of Steezy Grossman. On some level, parents see Blippi - a harmless, educational show - as a welcome reprieve from the flood of low-quality animated kids videos on YouTube, or the disturbing or exploitative videos targeted at kids that prompted a crackdown by the platform last year. The videos end with Blippi’s theme song: “So much to learn about / It’ll make you want to shout: Blippi!” The result is a uniquely millennial hybrid of Mister Rogers and Jake Paul. Clearly, he knows how to build a following. Each episode ends with Blippi encouraging young viewers to ask an adult to follow him on social media ever helpful, he spells out his name (“B-L-I-P-P-I!”). In a typical video, Blippi - speaking directly to the camera, straining to project childlike wonder - explores things like buses, excavators, and jungle animals. It seems that even in his former incarnation, Stevin John was destined for viral fame, but no one could have foreseen the dancing poop guy’s pivot to mainstream children’s entertainment. “Yes, I did make a gross-out comedy video when I was in my early twenties, long before I started Blippi,” John said in a statement to BuzzFeed News.Įveryone has a past - Blippi’s just happens to involve a widely viewed, comedic video of him taking a deuce on another man. In a hard R–rated twist, in a 2013 video that BuzzFeed News has viewed, Stevin "Blippi" John takes an explosive diarrhea shit on his nude friend’s ass in a truly shocking rendition of the “Harlem Shake” meme. Grossman to Stevin John) including low-budget, low-brow comedy videos with titles like “Turdboy” and “Underwear Man.” And Blippi is hardly John's first brush with internet fame. He created comedy videos under the moniker “Steezy Grossman” (he changed his name legally from Stephen J. It’s this raw kinder-fervor Blippi cultivates among his fans that has grown his YouTube channel to 3.5 million subscribers.īlippi’s real name is Stevin John, and before he began performing as a twee, 21st-century clown, he was a filmmaker in LA. But to 3-year-olds, Blippi is the Greatest Fucking Thing They Have Ever Seen, and they will cry and beg to see more of Blippi’s adventures with tractors and fire trucks. If you’ve come across Blippi, the wildly popular YouTube kids entertainer, you might dismiss him as an eccentric 30-year-old man in an orange bow tie and bright orange glasses, a guy in a blue and orange cap who dances wildly and speaks in a cloying, over-enunciated voice for kids on the internet.
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